BEGIN:VCALENDAR VERSION:2.0 PRODID:-//hacksw/handcal//NONSGML v1.0//EN TZ:+00 BEGIN:VEVENT DTSTART:20130307T000000Z DTEND:20130307T000000Z SUMMARY:Innovation Seminar Series: Innovation in Products & Markets starts on the 7th March 2013 LOCATION:The 91AV Centre,London,United Kingdom END:VEVENT END:VCALENDAR